Articles

Planning and Writing for Voice UI

Last week I gave a talk on planning and writing for voice UI. In the talk, I explored a few important concepts: A voice interface is not right for every experience. Voice interfaces are different from chatbots and other conversational interfaces. When you are creating a voice interface – either for a car, a new…

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Empathy is Not the Answer to UX Design

As UX practitioners, our job is to aid, support, and at times protect end-users. We create experiences that help them. Therefore, it seems a no-brainer that “empathy” benefits UX design. Many, many, MANY articles have been written about empathy in UX. Nielsen Norman Group has written about Sympathy vs. Empathy in UX. Career Foundry explored…

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How to Create Personalization Business Rules

Lately I’ve been exploring what defines personalization, and how low-tech personalization can succeed (no machine learning required!). I’ve also learned a lot from my colleague Kevin Nichols. And I’ve realized something. All personalization requires a low-tech approach. All personalization has personalization business rules. Personalization business rules are the key to answering the question: what content…

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The Illusion of Choice: A Dark UX Pattern

Back in 2015 I wrote about the “perception of control“. These are situations where people don’t (or can’t) have control, but UI elements help make it look like they do. But lately I’ve been hearing about a dark UX pattern. This pattern, much like the UI patterns I noted, looks like a choice. But it…

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The State of Voice UI in 2019

I spent last week at VOICE Summit, soaking in all that is happening in voice UI. Use cases for voice, new products coming out, and the latest technology dominated the stage. It was overwhelming, and incredible. Here are just a few of my many takeaways – and a few recommendations for where to learn more:…

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Live from Voice Summit: The Voice Playbook

The Voice Playbook – Your foolproof guide to building best-in-class voice products, by Polina Cherkashyna and Hilary Hayes There aren’t a lot of best practices in place for emerging technologies like Voice. So Polina and Hilary have worked on a Playbook. Their work begins with research to identify the needs, then making the product, releasing…

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Live from VoiceSummit: Internationalizing Your Voice

Internationalizing Your Voice, by Joseph Tyler Joseph is in linguistics. He works at Sensely, where they created a conversational interface to help people connect with insurance and healthcare resources. There’s a “voice mode” and a “text mode”, and they work across multiple countries. So, what goes into internationalization? Translation Translation work costs money! But it’s…

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