The day focuses on concrete tools, practical skills and real-life cases of successful content strategies, allowing participants to put what they’ve learned into practice to improve their content marketing efforts.
- 9:00 – 10:00: Morning coffee and discussion of the day;
- 10:00 – 11:00: Personal Branding and Content: How to become an authority in your field;
- 11:00 – 12:00: SEO and Content: Optimizing content for search engines;
- 12:00 – 13:30: Lunch and networking;
- 13:30 – 14:30: Content and social media: Strategies for platforms;
- 14:30 – 15:30: Working with Communities: Creating content for targeted audiences;
- 15:30 – 16:30: Final panel discussion and conference closing.