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By Joseph JohnsonPosted onon 16/01/202315/11/2023

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Content longevity

Well-created content can deliver results for a long time. According to studies, more than 90% of articles created for search engines do not lose their relevance and traffic even after a year.

Growth in video use

According to research, video content is becoming increasingly popular. More than 85% of companies use video in their content strategies, and video consumption on mobile devices is growing rapidly.

The impact of visual content

Visual content, such as infographics or images, gets 40 times more shares on social media compared to other types of content.

Content personalization

One of the key trends in content strategy is personalization. Brands are increasingly creating content that targets the specific needs and interests of their audience.