SEO is Content Strategy: Lessons from Moz’s Whiteboard Fridays
Ironically, Rand leaving Moz has gotten me into watching his Whiteboard Fridays – a collection of 10-20 minute videos about SEO. I’ve said before that content strategy and SEO need to work hand in hand. Listening to Rand reinforces that need. Rand does a fantastic job of connecting SEO to its goals of inbound marketing and…
